Here’s what I’ve been up to so far

Global Sales Enablement Manager

October 2022 – Present

MasterClass (Networking’s Flagship Enablement Program)

  • Delivered Cisco’s fully cross-architecture MasterClass (Cisco Cloud Control) to the specialist teams, bridging the gap between technology solutions and business outcomes to position sellers as trusted advisors on high impact deals.

  • Launched MasterClass DeepDive, a technical enablement program for Sales Engineers, and designed the FY26 integrated enablement roadmap, a single GTM-aligned plan and sales plays unifying Product, Marketing, Sales and Partner enablement activity.

  • Used program data to redesign delivery, driving a 56% rise in live attendance and returning more active selling time to the field.

Integration (EN & Meraki)

  • Created and ran the Learning Circles program through a large-scale integration (EN & Meraki) affecting 1,500+ sellers (AE, SE, PAM), establishing a new x-arch peer-learning and community standard across the sales organisation.

  • Co-led the onboarding redesign with the Culture & Retention work stream, merging two portfolios into one new-hire journey to improve ramp and retention.

  • Helped build Capture the Flag, a gamified challenge strengthening SE technical knowledge during and after the integration, helping Ses position Cisco as the technical solution of choice.

Strategy, governance and AI

  • Designed a global sales enablement governance framework adopted across all Networking Sales enablement, replacing fragmented planning with one consistent Cisco message and measurably higher engagement.

  • Partnered with GTM and Run-the-Business functions to develop fiscal-year enablement priorities, translating complex proof of value business cases into high-velocity content that turned untapped pipeline into long-term growth.

  • Embedded AI across program design, executive communications, gap analysis and feedback synthesis, using Asana AI, Webex AI and Mindtickle AI role-play certification agents.

  • Delivered a hub talk at GSX (Cisco’s Global Sales Experience Conference) on human learning science and seller performance while launching a new licensing program.

Business Development - Software Acceleration (EMEA & APJC)

November 2021 - October 2022

• Set and managed AE fiscal-year and quarterly goals with Theatre Leaders and Senior Sales Managers across EMEA and APJC.

• Leveraged deep product expertise and competitive positioning to identify untapped pipeline potential, partnering with enterprise sales teams to accelerate high impact deal closures and maximised profitability.

• Created Partner Incentive Webinars and a self-serve partner toolkit with Channel teams to accelerate partner-led growth, equipping partners to train and position independently at scale, achieving full adoption across selected partners including Presidio, WWT, Softcat and Insight.

• Helped build Cisco Capital financing into the Meraki buying program motion, supporting customers who needed financial flexibility by linking it to a preferred buying program, reducing barriers and increasing purchase of EAs.

Sales Operations Representative (DACH)

November 2018 – October 2021 

• Trained the DACH field sales team on sales engagement rules and core tooling (CCW, Salesforce, SalesLoft); supported account management across Premier, Key, Major and Select accounts.

• Owned SFDC hygiene, forecasting support, dashboard creation, territory alignment and reporting; worked with senior management to restructure the global SA team scope.

• Ran partner initiatives, webinar campaigns and roadshows across DACH with Channel, ADR and Marketing teams.

Operations Executive

March 2017 – October 2018 

• Ensured order process daily order cutoffs were being met.

• Liaised with distributors and partners regarding the process of legacy orders.

• Processed hardware and license orders for EMEA via EDI and Legacy.

• Communicated across departments (Shipping, Finance, Distribution and Sales) to ensure order issues are addressed and solved.

• Entered customer and sales data via Meraki Dashboard and SFDC. 

• Provided domestic and international shipping quotations.

• Managed the orders team inbox’s and ensured all enquires are answered within 24 hours.

• Assisted newer team members with questions on new applications and the Orders Team SOPs. 

• Assisted with the organization of team events and activities. 

Operations Executive

September 2016 – February 2017

• Handled client enquiries while upholding high customer satisfaction and retention levels.

• Managed and overseen quality control of products.

• Worked alongside the Business Development Team to implement new business opportunities.

• Managed the national and international distribution process. 

• Negotiated prices to ensure high profitability.

Assistant Office Manager 

May 2013 – August 2016 

• Assisted with the management of 100 freelance employees.

• Ensured all industry Ofcom regulations were met during calls with clients and live broadcast.

• Responsible for the on-boarding and training of new employees and Presenters. 

• Reported and escalated technical issues.

Customer Service Advisor

October 2012 – April 2013 

• Liaised with customers via telephone, email and live chat, offering the highest standard of customer care.

• Built relationships with customers to ensure the retention level was as high as possible.